Since seeing 'A Million Times' at Design Miami/ Basel it has been stuck in the DeTnk Design Advisor's mind - making it the next 'buy now' in the series.
About 'A Million Times'
The A Million Times is a graphically conceptual, mechanical and engineered based design project relating the digital and alphanumerical type font possibilities of the typical analog clock when combined in groups.
By their escape from a solely pragmatic existence, an entirely new time based visual expression is created through the choreographic potential of rotating clock hands. Locked in its functionality to show the time, the natural character inherent to an analogue clock with its two arms constantly dancing in slow motion around the centre, unveils hidden figurative qualities without denying its primary purpose.